Your users can downgrade, cancel, and restore
What it does
The end-user profile gained full plan management: downgrade, cancel with a save offer, restore a cancelled plan, and move between subscription and one-time purchases — on mobile as well as desktop.
Before this
An expansion. Users could subscribe. Everything after that — downgrading, cancelling, restoring, moving between a subscription and a one-off — arrived in your inbox as a request.
Why it matters
Self-serve billing is what stops plan changes from arriving in your inbox, and the restore path recovers people who cancelled by accident.
How it works
Everything a subscriber might want to do to their own plan now lives in their profile, on mobile as well as desktop:
- Downgrade
- Move to a cheaper tier without contacting you.
- Cancel
- With a save offer presented before the cancellation completes.
- Restore
- Bring back a cancelled plan — the path that recovers people who cancelled by accident or changed their mind.
- Switch type
- Move between a subscription and a one-time purchase.
Self-serve billing is mostly about what stops arriving in your inbox. The restore path is the one that makes money rather than saving time.