The Challenge
Suzanne works with creative professionals who:
- Juggle multiple projects
- Have irregular schedules
- Need guidance at odd hours when inspiration or problems strike
She had developed frameworks to help them with:
- Pricing
- Positioning
- Decision-making
But she couldn’t always be available when they needed help.
Relying solely on calls, office hours, or static resources meant:
- Clients sometimes got stuck between sessions
- Her frameworks weren’t being used to their full potential
She wanted a way to:
- Be "there" for clients 24/7
- Monetize her knowledge in new ways
- Maintain quality and nuance in how her ideas were delivered
The Solution
Suzanne turned to Pickaxe to transform her frameworks into interactive tools.
Using Pickaxe, she built AI-powered assistants that:
- Walk creatives through her processes step by step
- Offer guidance at any hour
- Reflect her unique language and style
These tools live alongside her services, acting as:
- Always-on support for clients
- A value-add for her offers
- A new way to package and sell her expertise
The Results
With her Pickaxe tools, Suzanne can now:
- Support clients even while she’s asleep
- Ensure they have access to high-quality guidance any time
- Create leverage in her business without sacrificing depth
Her clients benefit from:
- On-demand clarity
- Reduced decision fatigue
- The ability to move forward even when she’s not live with them
Why It Works
Suzanne’s frameworks were already strong.
Pickaxe gave her the missing piece:
- A delivery system that’s interactive, always available, and tailored to her audience
By combining her strategic thinking with Pickaxe’s flexibility, she built:
- Tools that feel like "Suzanne in a box"
- New revenue opportunities
- A more scalable, sustainable business model
The Takeaway
For creative professionals and coaches, Suzanne’s story is a powerful example of how to:
- Turn frameworks into products
- Support clients around the clock
- Use AI to extend your presence—not replace it
With Pickaxe, you can build tools that allow your best ideas to work for clients 24/7, long after the live session ends.