Turn your expertise into an AI-powered coach that sells your services, answers client questions, and shares your methods automatically.














Automate the busywork, amplify your impact, and deliver personalized value to every client.
Automate onboarding and client support, then bring it all together in a Studio, your always-on coaching hub. Your AI Coach never sleeps.

Help me build a tool that answers visitor questions, guides them through the program, and provides instant support to improve customer experience.



Automatically save conversation history, tailor AI models to each user, and get a clear view of all your clients in one place.
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Your methods, frameworks, and templates — now AI-powered. Easily train your chatbot with your unique knowledge and tone, so every interaction feels like it’s coming directly from you. No coding required.

Sell your AI coaching tools, from courses to guides, directly to clients. With Pickaxe, you can monetize your knowledge without extra work, reaching more people and creating new revenue streams.

Embed your AI on your website, WhatsApp, or custom apps — fully branded and ready to integrate with any workflow.



















Have a question not answered below? Try chatting with our bot in the right hand corner.
Nope! Pickaxe is designed for coaches, not developers. Just upload your content, tweak your AI’s responses, and you’re ready to go. No coding, no headaches — just your knowledge, amplified
A Pickaxe is an AI tool, either a chatbot or a form, that is powered with a prompt. In addition to the prompt, you can power your Pickaxe with documents, websites, videos, special instructions, API endpoints, and more. To get started, build a Pickaxe in our no code AI builder.
After you've created a Pickaxe you can embed it on a website by clicking on the Pickaxe in a Studio, then clicking the add embed button. You will be able to customize your embed in an Embed Customization screen and then copy and paste the embed code wherever you want to embed your Pickaxe. You can embed Pickaxes on Wix, Squarespace, Webflow, Notion, Kajabi, Wordpress, and any website that supports embeds. You can read our step-by-step guide on embedding Pickaxes here.
A Studio is a standalone AI web-app. It is a simple way to host and sell your Pickaxes to other people. Studios allow you to bundle tools, customize a page, manage users, and collect payments. You can learn more about studios in this guide.
Yes. You can change the privacy settings of your Pickaxes. When you put a Pickaxe into a Studio, you can set the Studio to either Public or Invite-Only. In Invite-Only Studios only approved email addresses can gain access.
Yes, when an end-user of your tool uses your Pickaxe, it counts against your credits.
Pickaxe offers a simple solution to sell monthly subscription for your Pickaxes. This subscriptions give users a certain amount of usage on your tools. You can set these prices and usage limits however you want, create multiple different paid tiers, and even put specific tools behind paywalls. You can learn more about monetization options here.
Your AI coach is trained on your actual content — videos, articles, worksheets, and guides. You can fine-tune its tone and answers so it reflects your unique voice and teaching style.
AI chatbots keep clients engaged 24/7 by answering questions, guiding them through your programs, and delivering your expertise instantly — all while freeing you to focus on high-value coaching.